Saturday, October 19, 2013

The crisp autumn air and richly-hued leaves crunching beneath our fall boots means that the transition from summer to fall is complete, and since fall fashion is near and dear to our hearts, we’re welcoming cozy sweaters and layered outfits with open arms! But that doesn’t mean we’re ditching our entire summer wardrobe just yet, because some things work just as well in the cold front as on sunny days, and floral prints are one of them!

Florals are one of our favorite prints, because whether you style them with tailored sophistication for the office, chic and ladylike for Sunday brunch, or pair them with leather for a little toughened up edge, they are always undeniably feminine. It used to be that florals were just for spring, and we thought we had to wait for daffodils to bloom until we could have blooms in our outfits, but our thoughts in the floral department have changed! Fall fashion now definitively includes fall florals, and it’s a trend we couldn’t love more. Because why should we have to put our favorite floral maxi skirt or floral blouse in the back of our closet during the coziest of seasons?

Fall florals are a trend that can be found on our website and in our office! Julia, one of our gorgeous copywriters and a gal known in the office for her impeccable style, knows a thing or two about flowery style. Here’s why she’s smitten with floral prints, and how she wears them come autumn:

"At least half of my wardrobe is floral print, so I'm not about to give up my favorite print when the weather cools off! To find compromise between the prints I love and seasonal trends, I look for ornate floral prints in rich colors and pair the floral dresses I wore over the summer with tights and pullover sweaters to transition my look to autumn and winter. There's no reason to wait until spring to wear your favorite pieces!"

-- Julia, Fashion Copywriter


  • what would you layer over the second outfit (with the floral maxi skirt) for a little more warmth? a scarf? or cardigan/jacket?

    Posted on November 3, 2013