Monday, September 16, 2013

While every season has its charms, we have to admit that fall (thanks to apple picking, the turning leaves, and pumpkin spice lattes) has always been our favorite. So we could not be more excited to announce the launch of our fall look book, One Fine Day! Bursting with inspiration for putting together the most polished fall outfits, our lookbook was created around the concept of a perfect, crisp autumn day. Imagine the kind of afternoon where you catch up with your best friend while vintage shopping or meet your beau for a picnic and even a little rain can’t dampen your spirits. Perfect fall days call for perfect fall outfits, inspired by the elegant refinement of the 1960’s and the quirky retro charm of mod fashion!

This season we are taking a style cue from the women of that era who would never leave the house without a statement coat and plenty of lady-like embellishments. When we think of putting together fall outfits with 1960s style inspiration in mind, we think of women glamorously attired in gloves and hats, structured dresses and T-strap pumps. The beauty of the modern-vintage collection in our fall lookbook is in updating vintage and retro inspirations for the woman of today.

For putting together fall outfits this season, begin by updating your wardrobe with sophisticated, tailored staples, classic patterns, and swapping sunny hues for a fall palette of rich colors like emerald green, burgundy, and mustard yellow. Shift dresses are a daily essential: slip one on for class, the office, or fun weekend outings. Since we are loving the swinging 60’s, be sure to update your closet with 60’s inspired detailing, vintage inspired prints like plaid and paisley, and full swingy skirts. Fall florals and mod black and white prints are also making their way into our fall outfits. But our favorite fall trend? Layering! We love our tights and cozy knits for adding warmth, and picking cute fall boots to complete every look. Lastly, don’t forget to add a structured purse and statement necklace a polished ensemble.

Take a peek at our look book for inspiration in creating the loveliest fall outfits and shop our collection of fall fashion staples.

Photographer by Brandon Kidd, Videography by Vu Bui, Teresa Chu & Brandon Trinh, Cinematography/Editing by Vu Bui & Teresa Chu, Hair and Makeup by Sparkle Tafao, Ruche Stylist by Mara Ferreira, Models are Katja, Saule, Chris. And a special thanks to The Fine Art of Design and Just Blow Drys

xo,
Ruche


  • Love your blog and love your clothes! I came here from NieNie's blog (love reading her & her style) and my favorite item by far is the Dreaming Big Ikat dress. So pretty and the colors go with everything!

    Posted on September 16, 2013

  • I am absolutely dying over the "Welcome to the Sixties" coat!!! The colors are so gorgeous and what a standout piece! I'm about to have a baby and would love to have this as a "welcome back to non-maternity clothes" item, ha! :o)

    Posted on September 16, 2013

  • My favorite is a tie between the Evergreen Lane Cardigan, and the Cherished Memories Cocoon Cardi.
    But the Cedar Creek Coat is amazing. I love them all!

    Posted on September 16, 2013

  • It truly is too hard to narrow down a favorite item! But I do love Socialite Bow Detail Coat

    Posted on September 16, 2013

  • Love the colors in your fall line. Beautiful styles, beautiful photography!

    Posted on September 16, 2013

  • Such gorgeous garments and shoes! I popped over from nieniedialoges for the first time and immediately fell in love with some turquoise flats with an ankle strap. I was so lucky that the last pair was in my size and were still available to buy. And, thank you for the chance to win the $100 gift certificate! I would love to pick up the new Georgina River Lace Up Boots for fall and there are so many dresses that caught my eye, too. Such beautifully feminine things to choose from.

    Posted on September 16, 2013

  • The socialite bow detail coat. I love it! Would love to win $100 gift card. :)

    Posted on September 16, 2013

  • Sock Hop Polka Dot Skirt will be purchased for my wife.

    Posted on September 16, 2013

  • I love the Hotel Brunch Belted Dress In Teal with the Lizzy Cutout Pumps In Taupe. I will definitely rock it!

    Posted on September 16, 2013

  • The 'Press Room Tweed Blazer" is darling! What a perfect start to fall!

    Posted on September 16, 2013

  • Oh my, yeah, it is pretty impossible to narrow down these beautiful clothes to one favorite item, but I do absolutely love the Socialite Bow Detail Coat!

    Posted on September 16, 2013

  • I love almost everything! cute cute cute!!

    Posted on September 16, 2013

  • It would be great to win the $100 gift card for my wife for our anniversary. She would love to have a pair of the Molly T-strap Heels.

    Posted on September 16, 2013

  • Love all the Fall looks!

    Posted on September 16, 2013

  • I love the Sock Hop Polka Dot skirt! It is so darling, delicate, but bright and flirty at the same time. Not to mention it looks twirl worthy! Love your clothes Ruche!

    Posted on September 16, 2013

  • I also came here from www.nieniedialogues.com. I can't choose just one favorite, but I love ALL the dresses! I just had a baby in June, so I need some new work dresses to fit my new more shapely figure :)

    Posted on September 16, 2013

  • I love your items!! I came from Nie Nie's blog and I love, love love the "welcome to the 60's" coat!

    Posted on September 16, 2013

  • Absolutely love these clothes! So glad I found your company (thru NieNie). These styles NEVER go out of fashion.

    Posted on September 16, 2013

  • I found you through NieNie Dialogues and love your clothes! The fall collection is beautiful and I can't wait to order a few things. My favorite item is the Socialite Bow Detail coat! Precious!! Thank you for the opportunity to wina $100 gift card!

    Posted on September 16, 2013

  • One of my favorites is the Seeking Beauty Lace Detail Maxi Skirt. I'm starting to leave hints about it for my husband to get it for me!!

    Posted on September 16, 2013

  • Popping in from the nienedialogues today. Love that southern blossoms skirt. Just gorgeous!

    Posted on September 16, 2013

  • Oh man, I am glad to have found your stuff. I saw how pretty it all was and was resigned to exorbitant prices but it's all so reasonable! I particularly love the Evergreen Lane Open Cardigan and Weekend In Indiana Plaid Button-up. Actually, the whole outfit from Autumn 6. I need that.

    Posted on September 16, 2013

  • I like the Signs of Fall pencil skirt.

    Posted on September 16, 2013

  • I'm so very much in love with the Socialite Bow Detail Coat for this winter. Such beautiful things to wear on this site.

    Posted on September 16, 2013

  • I honestly can't pick one item I love the most, they are all my favorites.

    Posted on September 16, 2013

  • I to am visiting from the Nie Nie blog. I also liked on facebook. I love this giveaway. Count me in. I love all the lines of clothing. The Cherished Memories Cocoon Cardi caught my eye.

    Posted on September 16, 2013

  • Love the Hotel Brunch Belted Dress In Teal!

    Posted on September 16, 2013

  • Seriously, how can on pick just ONE item? I love them all!!!

    Posted on September 16, 2013

  • LOVE the Cleared My Calendar blouse in navy!!! Soo0 versatile :) Thank you for offering this giveaway!

    Posted on September 16, 2013

  • I love the Socialite Bow coat, so cute!

    Posted on September 16, 2013

  • I love the Meadow Stroll Printed Dress By Tulle! I just found you guys from NieNie's blog and I'm hooked! Love the style!

    Posted on September 16, 2013

  • The Socialite Bow Detail coat is fabulous! So many gorgeous pieces to look through!

    Posted on September 16, 2013

  • love that oragne dress!

    Posted on September 16, 2013

  • What a lovely blog! I also came over from NieNie and am pretty much loving everything. My favorite item so far is the Southern Blossom Skirt in red.

    Posted on September 16, 2013

  • I love Nie Nie's skirt!

    Posted on September 16, 2013

  • Came over from Nie Nie Dialogues and LOVE the Hotel Brunch Belted Dress In Black. I REALLY need to update my wardrobe and do something for just ME. :)

    Posted on September 16, 2013

  • I love the Seaside Escape dress!

    Posted on September 16, 2013

  • I am here from Nienie....

    I just LOVE the Anisa Pleated Dress By BB Dakota! So classic and pretty. I love anything fifty's vintage looking. You have so many beautiful things here!

    Posted on September 16, 2013

  • Also liked on facebook!

    Posted on September 16, 2013

  • I'm obsessing over the Lizzy cutout pumps in taupe! They are amazing!! That meet me for tea checkered skirt also has me swooning! Darling! Plus the dream upon waking jacket! I just love it all soo much! What a great collection. I came over from NieNie's blog and am thrilled to be entering this giveaway! Thanks for teaming up you two! :) I also made sure to like you guys on facebook! :)

    Posted on September 16, 2013

  • I am drooling over the San luis printed dress and the midnight desert printed skirt! love, love, LOVE the style!

    Posted on September 16, 2013

  • I had never seen your clothes before and am utterly enthralled. Your clothes are lovely and very reasonably priced. I like the Felicia Chevron Curvy Plus Blouse. Even if I don't win your gift card I will be ordering.

    Posted on September 16, 2013

  • Decided to take a look, thanks to nie nie. Interesting collection, I adore the Oak Valley Lace-Up Boots. A must for cool weather!

    Posted on September 16, 2013

  • How must a person pick one item when she LOVES THEM ALL!!! This will be my new favorite place to shop!

    Posted on September 16, 2013

  • I love the kind gesture lace shift dress, add the Ashley structured satchel and my hubby is steppin' out with one good looking lady!

    Posted on September 16, 2013

  • Honestly, picking one item is very, very difficult! I've narrowed it down to the Kind Gesture Lace Shift Dress, though, as it would be absolutely perfect for a wedding dress!

    Posted on September 16, 2013

  • I love the endless possibilities coat! Need it in my life!

    Posted on September 16, 2013

  • I'm visiting from NieNie's blog. I love the Fading Sunlight Printed Maxi Skirt and the Madly In Love Belted Dress. Swoon.

    Posted on September 16, 2013

  • I honestly check your website more than facebook in hopes of new arrivals. I'm loving the Art Nouveau Printed Dress, the Meet Me For Tea Checkered Skirt, and the Hepburn Flats in Leopard. Love your store! Keep up the good work!

    Posted on September 16, 2013

  • Everything is beautiful. I am loving the Southern Blossom Skirt!

    Posted on September 16, 2013

  • I love the houndstooth cape! It is such a statement piece!

    Posted on September 16, 2013

  • So excited! Honestly I was giddy looking at all your darling clothes! Wondering through the clothing, I feel like I found myself. :) I'm able to find an item here & there, but Ruche, you got me! Colors are beautiful & the sweet feminine expression of everything is to die for. I love the mission bay fringed cardigan, giselle marie color blocked indie dress, days gone by striped dress & quiet villa pleated blouse. Shopping has never been so fun until now! I came over from the sweet Nie Nie Dialogues.

    Posted on September 16, 2013

  • I love how so many of your items are perfect for the modern businesswoman who loves a vintage touch. The Girl About Town Printed Trousers would be perfect for this biz casual girl! And I've got to get my hands on your Flashback Striped Knit Dress! That classic school-girl ensemble will be perfect for fall!

    Posted on September 16, 2013

  • I dropped by from Nie Nie Dialogues, too!
    I love all the new dresses in the fall line, but if I had to choose anything I'd buy the Fight Fire with Fire wedges! I can't think of an outfit they wouldn't look great with!

    Posted on September 16, 2013

  • I came over from nie nie, and i'm so glad i did! This collection is too perfect! I love love love the socialite bow detail coat, so dreamy.

    Posted on September 16, 2013

  • Referred here by Nie Nie's blog. LOVE the simple blouses like the Somerville Collared Blouse In Mint, Fort Antoine Buttoned Blouse In Ivory, or the Classic Beauty Button-up Blouse. I love that Geometric Scottsdale Skirt Nie Nie is wearing in her post as well, PLEASE RESTOCK THAT ONE!!! finger's crossed!

    Posted on September 16, 2013

  • Love the buttery yellow skirt! That would definitely be one of my choices...vintage/retro is so my style!

    Posted on September 16, 2013

  • Also referred here by Nie Nie's blog. Wow! The clothes here is amazing! I really love the Sausalito Eyeglass Print Tankini, and the shoes :)

    Posted on September 16, 2013

  • I came over from Nie Nie's blog as well. Love the fall collection! It's hard to choose a favorite, but I really love the Plum Dusk Pleated Skirt.

    Posted on September 16, 2013

  • The Black Swan Olivia Dress is lovely! Thank you for the opportunity! And thanks, Nie for the heads-up about this darling shop!

    Posted on September 16, 2013

  • I love the Autumns Calling coat in orange! I also adore the houndstooth shawl. I've never owned anything like it and I think it is so fun.

    Posted on September 16, 2013

  • LOVE the big black and white polka dot dress! Found you through NieNie, thanks!

    Posted on September 16, 2013

  • OMG. The Socialite coat. Adorbs.

    Posted on September 16, 2013

  • I absolutely adore the Katrina Bow Detail Coat! It is adorbs!!!!!

    Posted on September 16, 2013

  • I love the weekend strolling trousers amongst a 100 other things!

    Posted on September 16, 2013

  • I found your site through NieNie's blog! I love it! It is so hard to pick a favorite thing on this site! They are so ADORABLE!

    Posted on September 16, 2013

  • LOVING the new lookbook! My favorite item is A Dream Is A Wish Skirt -- so chic!

    Posted on September 16, 2013

  • i LOOOOOOOOVE the "a dream is a wish" skirt!!!!!!!! i HAVE TO HAVE IT!!!

    Posted on September 16, 2013

  • i love the Socialite Bow Detail Coat!

    Posted on September 16, 2013

  • Coming over from NieNie's blog. I love fall - putting on all those clothes and boots that have been tucked away all summer. I'd love to add a new scarf or a cozy new coat to my collection of cool weather clothes!

    Posted on September 16, 2013

  • came from Nie Nie's blog. I love the Henrietta polka dot pencil skirt

    Posted on September 16, 2013

  • I love your shoes. I don't think I could pick one favorite, but the red flats really rank right up there.

    Posted on September 16, 2013

  • I don't even know what I love most! I just love cloths that make me look cute instead of a half a sleep mommy! ;) CUTE stuff!

    Posted on September 16, 2013

  • Came from NieNie's page, Love the Some kind of wonderful lace top paired with the southern blossom skirt in red! There are so many treasures here :)

    Posted on September 16, 2013

  • O love the provance wide leg trousers and the city life printed pants. Both would be great for fall.

    Posted on September 16, 2013

  • I am dying over the tan trench with the large side buttons! I love all of your stuff. I saw this giveaway on Nie Nie's blog. I already like you guys on facebook! I hope I win. Thank.

    Posted on September 16, 2013

  • I love the Forgotten Wood Floral Button-up. Cute for Fall!

    Posted on September 16, 2013

  • So many to choose from but for today I really like, Aimee Printed Dress By Tulle

    Posted on September 16, 2013

  • I liked this on Facebook and found this on Nie Nie's blog. I am pregnant with my 3rd baby and I love your baby stuff! I would love to win.

    Posted on September 16, 2013

  • Where was the Grace Charmeuse Gown when I had my wedding?! I wish I could get married again just to wear it. I found you through NieNie and hope to win the giveaway!

    Posted on September 16, 2013

  • I've never owned/rocked a vest before, but I aboslutly LOVE the Fall Festival Checkered Vest. So gorgeous!!!

    Posted on September 16, 2013

  • Love the coat with big buttons and bowtie. So so cute!

    Posted on September 16, 2013

  • Here's my fav:

    Autumn's Calling Coat In Orange By Tulle

    Posted on September 16, 2013

  • LIKE-ing you on FB!!!

    Posted on September 16, 2013

  • Ok, comment round 2 :) Would love to win the card! I'm not sure if I would get the Forgotten Wood Floral Button-up or the Afternoon Coffee Maxi Skirt In Taupe...probably both :) Fingers crossed!

    Posted on September 16, 2013

  • How can you choose your favorite?

    Love the classic, elegant style of all these clothes. My three favorites:
    1. Sock Hop Polka Dot skirt
    2. Southern Blossom skirt in mustard
    3. Fall Festival Checkered vest

    L-O-V-E!

    Posted on September 16, 2013

  • Love the Meet Me At The Bayou Striped Skirt In Jade!

    Posted on September 16, 2013

  • I really love the Socialite Bow Detail Coat.

    Posted on September 16, 2013

  • How to choose just one?! Loving the whitney peplum top!

    Posted on September 16, 2013

  • I too LOVE all of your styles! The one I am drooling over at the moment is the Dream Upon Waking Jacquard Jacket. Bold jackets are staples in my wardrobe.

    Posted on September 16, 2013

  • I also came through Nie Nie Dialogues. Love so many things here...I can't believe I hadn't discovered your site before. And the prices aren't bad! I love the Giselle Marie color block dress. It is very much my style. Looking forward to a purchase here soon:)

    Posted on September 16, 2013

  • Love, love love your Hotel Brunch Belted Dress in Teal - such a wonderful color for all seasons!

    Posted on September 16, 2013

  • Love the ashley structured satchel!

    Posted on September 16, 2013

  • Fan on fb

    Posted on September 16, 2013

  • OMG, Socialite Bow Detail Coat- BE STILL MY HEART! :)

    Posted on September 16, 2013

  • Found you through NieNie's bog. I pretty much love the speakeasy polka dot skirt. And the sock hop polka dot skirt. But then I love a lot of things I've seen. If I won that gift card, I'd have a hard time choosing...

    Posted on September 16, 2013

  • I love your clothes!! My fav is the Midnight Blossom Tunic Dress! Fabulously Beautiful!!
    Thanks for the chance to win!

    Posted on September 16, 2013

  • Came over from Nie Nie Dialogies and I love the Art Nouveau Printed Dress! I also "liked" you on facebook. Would love to win the gift card!

    Posted on September 16, 2013

  • I LOVE NieNie's skirt from her last post and Quie Refined Brocade dress.

    Posted on September 16, 2013

  • Circle skirt! Sooooo cute- even on an old broad like me!!

    Posted on September 16, 2013

  • Saw you advertised at nieniesdiologues love the mustard green gables skirt!

    Posted on September 16, 2013

  • I love the turquoise dress a few pages in, and the city life printed pants. Trying for the NieNie giveaway! :)

    Posted on September 16, 2013

  • I love the Carrison Boots! Very elegant!

    Posted on September 16, 2013

  • Oh yes...I forgot, I liked you on facebook as well!

    Posted on September 16, 2013

  • Love the polka dot swimsuit! The shoes are awesome! It's fun that you have toys too!

    Posted on September 16, 2013

  • Absolutely adore the Like A Dream necklace!

    Posted on September 16, 2013