• Wednesday, August 13, 2014

    One of the biggest anxieties when it comes to your big day is capturing it on film. Whether you choose photography or videography (or both!), making sure your celebration is memorialized exactly the way you've imagined is a difficult endeavor. Luckily, Sam and Sarah are back with a few helpful hints for ensuring the images from your wedding will stand the test of time, and always bring a smile to your face. 

    Image via Style Me Pretty

    1. Will you have a photographer? If so, who and how did you decide?

    Sam: Yes, we will most definitely be having a photographer along with a second shooter. To us, this was one of the most important decisions to make because after the wedding is over, all you will have left is your photos (and possibly frozen cake and dried out flowers). This is is the one vendor where I was willing to splurge a bit because I want to have beautiful photos to look back on. I had a few photographers I knew of (through work!) and I contacted a total of about 10. Whilst looking for a venue, I stumbled upon Eyelet Images and fell in love with her style. Her photography is very soft and romantic, but still punchy with the color. I decided to reach out to her for pricing and availability and she was very reasonable -- I expected her to be much more expensive. I immediately got a wonderful feeling from her over our email conversations, and when we met in person, we fell in love with her personality. She's truly just a great gal who is amazing behind the camera.

    Sarah: Yes, I have a photographer. My fiance and I looked through different portfolios and websites to find someone who’s photographs really seemed to embody the look and feel we were going for. We ended up going with Robby Cavanaugh, who is a friend as well.

    2. Will you have a videographer? If so, who and how did you decide?

    Sam: Yes, we will also be having a videographer. This was the easiest and quickest decision to make. Our media gal who puts together our lookbook videos is also my friend, and she had offered to do our videography. I already know her style and have shot videos with her so it was an easy answer -- YES!

    Sarah: We have not officially booked our videographer yet, but that is one of the things that is next on the list. We are going to meet with No One Knows whose wedding videography we absolutely love. We want that cinematic feel to our wedding video.

    3. Are there are many “must-have” photos on your list?

    Sam: Along with all the standard shots, we decided to go with the first look session before the wedding. For many reasons (see here), we just thought it would be more relaxed, more intimate and less intimating than to see each other for the first time at the altar. Plus, I really don't want to cry in front of an audience.

    Sarah: We aren't going to do a first look, so capturing that moment walking down the aisle is very important. Our reception venue has beautiful art deco architecture throughout, so we would like that highlighted as well. We both really want candid, non-posed photographs that really capture the emotion of the night. 

    4. What were the most important questions you asked your photographer?

    Sam: I had my list of standard questions for all the photographers, but most importantly, I wanted to make sure that we'd mesh. I wanted to make sure that we would feel comfortable with that person following us around for 10 hours. Some important questions we did ask was if a second shooter was available, what her style of photography was, how she approached weddings - if she liked taking control and posing everyone or being more of a fly on the wall. I also asked how she felt about having a videographer to make sure there wouldn't be any competition for getting the best shots. There's also a lot of great non-traditional questions in this previous post!

    Sarah: My fiance and I wanted to know things such as is a second shooter needed, and recommendations as far as day of schedule to ensure that what we want photographed can fit in the timeline.

    5. How far in advance should someone book the photographer and videographer?

    Sam: Along with the date and venue, the photographer is one of the most important vendors to select. I think as soon as you can, you should start looking and book one that you feel comfortable with as soon as possible.

    Sarah: I was told 9-12 months in advance for a  photographer and videographer. Our photographer was one of the first things we booked, besides the church and the reception venue. Depending on when you would like to take your engagement photos taken should be factored in as well, in regard to booking a photographer.

    Photography and videography are an essential on your wedding day, and we're so happy Sam and Sarah could share their experiences with us! See more of Sarah and Sam's advice leading up to walking down the aisle here


  • Tuesday, August 12, 2014

    We all know between-the-seasons style can be difficult, so we've crafted a handy, stylist-approved guide for outfits perfect for wearing during today's sunny days and tomorrow's days filled with grey skies and a chill in the air. The best part? The outfits feature the same key pieces, making those in-between days a little easier. Make the transition to fall a smooth one with our collection of seasonal styles! 

    Try layering a pretty patterned dress with an open knit cardigan for cooling summer afternoons. Once the days grow shorter and the crisp autumn days start to settle in, pair the same outfit with a cozy moto jacket and heels for an outfit worthy of a night at the cinema. 

    We love light and breezy scarves all year round, but they are perfect for those early days of the fall season. Pair a shift dress with a colorful scarf and flats today, and stay cozy on chilly days by pairing the same ensemble with an anorak jacket, tall socks, and timeless boots. Perfection! 

    Layers are a girl's best friend when it comes to unpredictable weather. This versatile grey dress is darling for a Sunday brunch when worn with heels, a structured purse, and statement necklace. When paired with boots, a fedora, and a classic gingham button-up, you have an outfit that is the epitome of autumnal style. 

    Ready to see more styles perfect for the summer sun and the cool days ahead? Shop our collection of styles to help you make a smooth transition to the crisp days ahead. 


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  • Sunday, August 10, 2014

    Katy of Wit and Bloom is not only one darling redhead, but she spends her days teaching special needs children, adoring all things vintage, and tending to her adorable pets. We have been fans of this Florida blogger for quite awhile, so needless to say we were excited when she shared her DIY flower crown tutorial with us (complete with beautiful calligraphy text for each step)! The perfect afternoon project for any time of the year, we love everything from the rich jewel tones of autumnal blossoms to the pastel hues of spring flowers. We can't wait to see what you craft using Katy's tutorial! 

    Hi! I'm Katy, I am a flower crown designer, and blogger at witandbloom.com. I am a huge fan of the Ruche blog, and have been loving all the floral inspiration they have been sharing lately. I am a total flower child, and I believe in the power of a sparkly dress and some flowers in your hair. I am so thrilled to be sharing a DIY fresh flower crown with you today. 

    You can get fresh flowers from a local florist, the supermarket, or even your own backyard. I generally choose one or two larger blooms, some greenery, and then some smaller flowers to fill in the blank spots with. You will also need some floral wire, floral tape, a pair of scissors. All of which are available at any craft store. Let's begin!

    Step 1: Using your floral wire, create a crown base that is large enough to go around your head comfortably. It should be a little on the looser side to allow for stems and tape. Begin placing the stems of your flowers on the crown and wrapping them with floral tape to keep them securely in place. I will sometimes makes a little bundle of a larger bloom and some smaller flowers, and tape them all down at once.

    Step 2: Continue wrapping in the same direction. I use a really long piece of tape and just continually wrap it, instead of getting an individual piece of tape for each stem. I find that it holds up a lot better this way. Remember to place the larger blooms, or your bundle first, then fill in with greenery and smaller flowers as you go.

    Step 3: When you are nearing the end, make a plan of what bloom is going to go where. I usually lay it out so there isn't a gap between the start and finish. You want it to look like a continual circle.

    Step 4: Fill it all in and be sure to wrap the tape very tightly at the end. Floral tape is a lot stronger than it seems! Here is a close up of what the wrapping should look like to keep everything in place.

    Step 5: Go over your crown very thoroughly checking for any loose tape or blank spots. If you see any loose spots, you can use a little more tape to secure them down.

    You're all done!  Go out and have some fun in your new crown!

    For more of Katy's gorgeous flower crowns, you can visit her Etsy shop where she sells her creations. We can't wait to craft our own flower crowns using Katy's simple tutorial.


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  • Saturday, August 9, 2014

    Have you ever thrown on an outfit and felt like you needed a finishing touch? Even patterned blouses, tops adorned with lace, and button-up tops look a little more polished with a necklace. From dainty layered chains to bold statement necklaces, we think top & necklaces are a perfect pairing. Get 40% off all tops and necklaces through 8/10 at 11:59 PM PDT with code BETTERTOGETHER. 

    Wine and cheese, chocolate and peanut butter, and tops and necklaces. Some things are just better together! Find your perfect pair before the clock runs out!


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  • Friday, August 8, 2014

    The beginning of fall means the beginning of all things back-to-school! We love the thrill of a new grade or semester and the excitement of starting a whole new chapter at the collegiate level. Whether you're embarking on your bittersweet last year of high school or challenging first year of grad school, we have a few must-haves for that first day back! 

    Backpack or Bag: School requires quite a few necessities, so it's important to choose a bag (or two!) for carrying everything from one class to the next. We recommend larger satchels with sturdy straps for carrying extra weight without weighing your down. We also love a classic backpack in a pretty floral print or with hints of lace to add a perfectly feminine touch to your everyday ensembles! 

    Writing Materials: We hope that you won't be doing too much notetaking on your first day of classes, but just in case you have a professor that's ready to hit the ground running or you want to jot down a few details, it's important to pack writing materials like pens, pencils, and highlighters. We even have a cute DIY pencil case to keep everything in one easy place! 

    Notebook: We recommend having one notebook or section in your binder for each class, so be sure to bring along something to write notes in! We love Rifle Paper Co.'s pretty notebooks, and it will be easy to tell which notebook corresponds to which class when you're reaching into your bag! 

    Planner: As the semester or year goes on, school can get pretty hectic. In order to stay on top of midterms, finals, due dates, essays, and other homework, a planner is essential. Whether it's a digital app on your phone or a small planner that can fit in your bag, carrying something to keep an organized calendar is definitely a must-have for heading back to school! 

    Folder: Your first day back to school usually includes teachers handing out things like their syllabus or papers with information about the class on them. To keep everything in one place, pack a folder so you don't get lost in a sea of papers by the end of the day! 

    Book: In the off chance that you find yourself out of class early and between classes, we love packing something to read. You may choose to get ahead in your class readings or finish the last novel off of your summer reading list, but it's always nice to have something to keep your mind entertained when you're waiting for your next class! 

    Tech Accessories: If you have an online class or enjoy taking notes on your latop, don't forget to bring your essential tech accessories! Having your laptop with you on campus is a great resource for looking up information on the fly or not having to worry about securing a computer in the busy library. If you decide to bring your laptop, bring along your charger and a protective case. It's also handy to pack a flash drive in case you need to print something in the library! 

    Refreshments: Bringing snacks and water is incredibly important, no matter if you only have a single class that day or you're planning on being on campus from sunrise to sunset. Packing snacks high in protein like nutrient-rich trail mix and granola bars along with staying hydrated will help you stay sharp. 

    The Little Things: Any time you're away from home it's important to keep a few things by your side to ensure your comfort. Packing essentials like a moisturizing chapstick, a handy compact mirror, chewing gum, and hand sanitizer will make any day of classes a breeze!  

    Do you have an essential for heading back to classes we left out? Let us know! And for more back-to-school essentials, stop by our lookbook, Making the Grade, for some stylish inspiration for starting the semester! 


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  • Thursday, August 7, 2014

    We have been long time fans of artist Tiffany Mitchell. Her feminine style along with a sharp eye for color adds a unique touch to everything she creates. In addition to her talent, she also authors a blog featuring delicious recipes (like this one for coffee cake donuts!) and she is truly just as sweet as can be. We were lucky enough to have this artistic beauty create a collection of fashion illustrations just for us! You can view our very own Ruchette prints here, and head over to our Instagram for the chance to win one of the darling illustrations! 

    As an artist, what has been the biggest compliment you've received?
    The biggest compliment I've ever received as an artist (by far) was the first time someone told me that my work inspired them to go to Michael's and buy a set of watercolors. I was elated. My one goal in everything I do is to inspire. I never want my work to intimidate or alienate people -- I dream that it would draw out the artist/photographer/stylist in them. So hearing that was seriously wonderful!

    Shop: Blue Dress Ruchette Print

    In what ways is your personal style reflected in your artwork?
    I would say in every way! I photograph/style/draw the way I see things -- the way I dress, the way I decorate, the way I set a table. All of it is a reflection of what I love. I'm an open book, so you can definitely get an accurate idea of "me" just by looking at my blog or Instagram. I like it that way because when I get to meet people through blogging and Instagramming, I feel like we've already connected on a real level!

    What can we find you doing when you aren't in your studio?
    Lots of things! Wandering around Lexington, traveling, taking pictures, experimenting in the kitchen, cafe hopping, etc.! I'm pretty spontaneous, so I'm always up for an adventure! Usually I'll be sharing my whereabouts on Instagram, so even on "non-work" days I get to be productive, which I love! But when I'm truly laying low, it's pajamas all day, a pot of decaf coffee, video games and Friends reruns. That show will never get old.

    Shop: Polka Dot Dress Ruchette Print

    We know that one of the hardest parts of creating art is being able to say something is complete. How do you know when something you're working on is finally complete?
    That's a good question! It depends on the type of artwork. I typically approach a piece from 1 of 2 directions: detailed or abstract. If it's detailed, I know the exact level that I'll work up to and then comfortably put the brush down. I have a much harder time with abstract. I have to force myself to stop way before I feel ready, or I'll cross over into a detailed piece. It's difficult, but I'm training myself to get comfortable not being so literal. It's tempting to over communicate, but I find that learning to trust yourself with whatever medium you're using and whatever vision you have, will result in a powerful piece that doesn't need all that explanation.

    What can we expect to see from you in the future?
    I'll be launching my print shop and portfolio soon, which I'm really excited about! That's been a long time coming and I can't wait to share it! Aside from that, you can expect to see more adventure, artwork, recipes, styling -- more of everything! I just love what I do so much, so I'm going to keep heading down this path and see what beautiful, exciting thing comes next!

    Shop: Boyfriend Jean Ruchette Print

    Do you have any tips for anyone interested in pursuing art?
    Don't try one thing and assume you're not an artist if it doesn't fit. Everyone is an artist. Everyone is creative and can find a way to share their passion. Keep trying things on until something feels like you! Once you find that medium, immerse yourself in it. Don't talk yourself out of the investment because it's "just a hobby" or not your career goal. One of the most valuable things in the world is finding your artistic voice. Whether it changes the course of your future, or just gives you a way to get to know yourself better -- find your artist and let her grow!

    What is your favorite part of being a Ruchette?
    Being a Ruchette feels like you're part of a big, adorable, happy family. I love how personal and real the company is. I love how Ruche brings girls together by promoting them and sharing their style. Ruche welcomes anyone looking to make new sisters and be inspired. That's my favorite part.

    Shop: Yellow Skirt Ruchette Print

    We try to always encourage women to #LiveBeautifully. How do you live beautifully?
    I try to honor every passion I have. I think that's living beautifully because to me, the ugliest thing would be to live afraid, and to hide from all the things I really want to do. So beauty would be the opposite! Chasing dreams, seeing life as a precious adventure and letting it unfold in whatever wild way it wants to. 

    -- Tiffany Mitchell, Artist and Offbeat & Inspired

    We're so happy this inspired artist has shared her talents with us! Don't forget to shop our collection of Ruchette prints and stop by our Instagram for the chance to win.


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  • Tuesday, August 5, 2014

    We can't get enough of the gourmet flavors of Bon Puf, our favorite cotton candy cart. If you attended our birthday party a few weeks back, you may have spotted Cloe, standing at her adorable cart, swirling away and crafting clouds of tasty cotton candy for a long line of attendees. With flavors like salted caramel, pear, lemonade, and coconut topped with a sprinkle of Pop Rocks (yes, it was delicious!), it's needless to say that we have fallen for all things Bon Puf. Cloe was sweet enough to sit down with us and talk about her delightful cotton candy business!  

    What inspired you start your own business?
    To be honest I never really had the intention of starting a business before the idea for a cotton candy catering company popped into my mind!

    I had always loved cotton candy, ever since I was little it had been my favorite treat whether at the Santa Monica Pier or at a Dodger Game. When I graduated high school I took a year off to travel and work, it was during this time that I had the lightbulb moment where I realized cotton candy needed to be reinvented with all natural and relevant flavors. I really dove head first into researching natural ingredients  and what it would take to start my own cotton candy business after that moment. A year later I debuted Bon Puf at The Unique LA Summer Show. I think because I gave my self time to think about what I wanted to do instead of rushing into college I was able to take this idea and develop it into what Bon Puf is today. 

    How did you come up with the name Bon Puf? It's absolutely adorable!
    During my year off after high school I went to the South of France to work. I picked up a bit of french and so when I returned and started putting my focus into my cotton candy ideas I knew I wanted to incorporate the French word for "good" into my business name. One day while experimenting with organic sugars my mom used the word "puf" to describe my cotton candy creations. We put the two words together and voila, Bon Puf! 

    What makes your cotton candy stand out among the standard county fair selection?
    My cotton candy is all organic and all natural sans any artificial coloring or flavors. Second I am known for adorning my sweet pufs with fun and unexpected toppings such as chili, chai spices, pop rocks, sprinkles and more!

    When you're not spinning amazingly delicious cotton candy, what can we find you doing?
    When I am not spinning cotton candy I am plugging away at credits at my community college, going to the beach any chance I get, spending way to much money at thrift stores,  going on adventures with my boyfriend and spending time with my supportive family. I am very blessed to live in such a fun city where there is always a farmer's market, concert or flea market to go to so when I am not busy working it is hard to feel bored.

    Which flavor is your personal favorite, and which seems to be the favorite among your fans?
    I am a huge fan of anything having to do with coconuts so naturally I am very fond of my coconut pufs. That being said the Mango Chili puf is my most popular flavor, especially among Los Angeles locals.

    What does a workweek look like for you? We're pretty sure it's not the typical 9 to 5 schedule!
    Oh man, it's different all the time. Since most of my jobs are on the weekend I spend my work weeks catching up on emails, coming up with new flavor creations, and updating my Pinterest and Instagram accounts. I also try to make time to get out of my little office space and get inspired by fellow business owners. 

    Do you have any new toppings, flavors or ideas in the works?
    I just introdced my Horchata flavor on Instagram! I am also really excited about introducing Lavender to my flavor line up soon! So stay tuned!!! Also Lychee dusted with matcha green tea is in the works.

    What are your dreams for your company? Where do you see Bon Puf in 5 years?
    That's a great question! I see Bon Puf branded gold Westfalias traveling all over the world bringing sweet treats to celebrations in every country. If you haven't noticed I am not afraid to dream big!

    Quick Fire:
    Heels or flats? Swedish Hasbeens! Haha was that an option!?
    Chick flicks or documentaries? Documentaries, Netflix has so many good ones. Maiden Trip, Muscle Shoals, Eames are some of my favorites.
    Jeans or dresses? Jeans! I am a big fan of Madewell jeans!
    Flowers or a box of chocolates? Flowers, especially wild flowers!
    Your #1 beauty must have... Gnarly Whale's Beach Waves Spray. The cotton candy fragrance is to die for!

    -- Cloe, Bon Puf

    Thanks again to Cloe for providing the the sweetest treat for our birthday event. Head over to her site to see all her amazing flavors. And see her fashion shoot with Glitter Guide when she wore all Ruche!


    Here's a little roundup of our birthday party attendees and their Bon Puf creations:

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  • Monday, August 4, 2014

    Heading back to classes is always such an exciting time! The thrill of a new year filled with new opportunities, friendships, and professors is something to cherish whether you're entering your final year of high school, beginning a new college semester, or working on your graduate or doctorate degree! While we love shopping for new books, school supplies and other scholarly necessities, perfecting back-to-school style will always be a favorite. Our back-to-school lookbook, Making the Grade, is brimming with stylish outfits perfect for studying in the campus library, grabbing a latte after class, or an afternoon study session with an academic club or classmates! 

    Whether it's a new backpack to fill with a plethora of notebooks, pens, pencils, and other classroom essentials or a new pair of chic boots comfortable enough to walk across campus and back, we have everything you need for a successful (and stylish!) semester. 

    Brighten up those early classes and late night study marathons with cozy sweaters, sophisticated silhouettes, and touches of vintage-inspired jewelry. Versatile and understated styles are perfect for complementing your favorite prints and patterns, and make getting to that 7:00 am class a little bit easier! 

    Stop by Making the Grade for endless back-to-school style inspiration and we wish all of our Ruchettes returning to classes this fall the best of luck! 


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  • Sunday, August 3, 2014

    When we first saw artist Alice Mourou's project, Blossom Type, we were enthralled! Not only is the detail and dexterity that went into crafting gorgeous calligraphy lettering out of foliage is beyond extraordinary, but the finished product is a sight to see! We love the letters fashioned from green stems and vines and the hints of color that come from pink and yellow buds. This floral alphabet (and collection of numbers!) is simply stunning. We would love to create a Blossom Type of our own one day! 


    What do you think of Alice Mourou's project? Creating a word or phrase out of flowers is something that is definitely on our wishlist. Creating art from flowers is something we have loved for quite awhile. We artistically arranged faces out of delicate flowers while participating in Justina Blakeney's #FacetheFoliage challenge, and have written about cooking with flowers and even the language of flowers


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  • Saturday, August 2, 2014

    Psst - Ruchettes! We're going to let you in on a little secret! If you're looking for cute and affordable summery styles, all you have to do is take a peek at our Summer Clearance Sale! We just added a plethora of new markdowns that are perfect for the remaining sunny days, but can be easily incorporated into your year-long wardrobe. From breezy cotton dresses to darling statement necklaces, there are quite a few treasures to be discovered! Naturally, we found ourselves swooning over our summer clearance styles, so here are a few of our must-haves. 

    Kayla, Customer Service Representative: The St. Claire Embroidered Floral Dress is my favorite because of the bright color and oversized floral pattern. i would pair it with minimal accessories for a wedding, or pair it with cute aqua accents for a dinner date with my hubby! 

     Leeda, Customer Service Representative: The Marlene High Low Dress has been on my wishlist since I first saw it! I love the bohemian feel it has and it has great potential to cross seasons with a simple switch of shoes. The silhouette is so pretty, and I would wear it digging for records at my local flea market! 

    Kristina, Products Assistant: I never tire of a good sweater, and I love how our Back Together Open Knit Sweater is a bit oversized and has such a pretty design. Where would I wear it? A cool summer night out or toss it over a tank dress to transition into fall.

    Samantha, Marketing Coordinator: The Tropical Getaway Dress is my new favorite maxi to wear for all my weekend adventures. The colors and print are perfectly vintage-inspired. I can't wait to wear this dress while wine tasting with my fiance! Which employee pick is your favorite? Let us know, and don't forget to find a must-have in our Summer Clearance Sale!


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